Customer Empathy — The Fatal Lesson for Singapore eGrocers

Can you imagine this situation — you have just spent 20 minutes filling up a shopping cart with $100+ worth of groceries. You proceeded to checkout and discovered that you will have to wait more than 8 hours, or days, before you can complete your transaction.

Well, I don’t have to imagine because it actually happened to me, repeatedly, over the past few weeks. On…



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Dr Michael Heng

Top 50 Global Thought Leader and Influencer on CSR, Explorer, Enabler. Top Writer in Poetry. Drives ventures and enterprises. ILLUMINATION Editor and Writer.